5 Incredible Ways To Encourage Your eCommerce Sales In December
Give your store a touch of holiday-ready look to engage the holiday shoppers. When we check the previous year’s sales report, there was a ravishing increase in sales on holiday days. So its a wonderful time to eCommerce owners like you to get ready for the years great sale with a pinch of joy and celebration.
Here are some incredible points that you can rely upon to drive customers to your online stores.
1. Getting the stores holiday ready
For successful business sales during the holiday season, we should set our stores creative and consistent to gravitate the millions of customers to visit our stores.
Setting top-notch landing pages:
The primary menu with prominent internal links and holiday-themed landing pages can be a surprise for the customers and can provide holiday vibes with product sales.
Holiday contest and giveaways
Customers are more promotion centric so conducting holiday contests and giveaways will double your sales and profit. In addition to that, we are availing the customer’s vouchers that can be redeemed in the stores itself which is a perfect add on
Gift guides and tips
Decorate your store site with gift guides, tips and historical facts about each holiday. To make their festivals more funfilled they search for creative gifts and tips if its available in the site means it can target a staggering number of customers to the stores.
Emails and newsletters
Light up your advertising by more personalized emails and newsletters to the customers by adding the product details as well as the gist of the festive season can drive them to the sites easily.
Software and hardware update
Check that your store does not step back due to technical difficulties. Try to commission new hardware and software in advance.
2. Advocacy marketing is a major option
Advocacy marketing can attract more customers through your loyal fans and customers. As per the new sales reports, it was noted that customers respond more to the recommendations and reviews of their friends and family in buying products.
Giving rewards and loyalty points to fans on social media will definitely increase your sales during this holiday season.
3. Innovative holiday-themed contents
Customers are getting more smarter these days. So it is highly recommended for the brands to use less accustomed campaigns and more tailored approaches towards sales and online marketing.
Holiday title tags and meta descriptions
Add more compelling title tags and meta descriptions to your products to improve the customer search and sales.
Free shipping for the season
Avail free shipping for the festive season for customers to buy more commodities without the risk of shipping charges
Encourage content marketing
The stores that lack social media platforms, blog posts and video content are on the curve of the diminishing sales. To get noticed in the crowd, our content should be elegant with genuine, up to date and holiday relevant information to direct more customers to the stores boosting the profits.
Brand partnerships and collaborations
You can rely upon the bloggers and professionals from any business media sites to influence more customers to your stores through influencer marketing campaigns, partnerships, and collaborations.
4. Personalized experience
Making a personalized experience platform for your customers can boost up your sales. Personalized product recommendation, wish list tools, gift guides and discounts on shipping for the premium customers can eventually bring a hike in your sales.
5. Optimizing with promotional keywords
Before the holiday season starts we should prepare the keywords as the ranking is not something made overnight. Use of the right keywords such as “sale”, “discount” offer, coupon, cheap and deal can improve your visibility in the search engines as they are the most used words in holiday seasons.
Optimizing the mobile experience for online customers can be an add on factor. With mobiles and tablets, maximum sales happened last year.
Final thoughts
As we walked through the major pointers of e-commerce sales during the festive season We hope that you will have a sale centric and profitable business ahead by precisely applying these insights into your business.
